Old Lyme, Connecticut, March 19 2018.
B.lux, the renowned Spanish manufacturer of minimalist-design lighting products, has announced a partnership with IM Design Concepts to assist with promoting and servicing the brand in the USA.
B.lux produces sought-after lighting designs for the business, landscaping, retail and hospitality markets, has been well-established in North America since 1982. B.lux’s versatile range of contemporary lighting, include Suspension, Ceiling, Wall, Table, Floor and Outdoor luminaires many with fully integrated LEDs.
The company was founded in 1981 in Markina located in the Basque Country in the Northern Iberian Peninsula. Over the years, B.lux has brought to market and impressive number of award winning designs including; B.lux system, Varoca, Marc, and the Tree series.
Today, B.lux still operates from the picturesque town of Gizaburuaga from its state-of-the-art facilities that include manufacturing, warehousing, and an impressive 2,000 square-foot showroom. B.lux is recognized as one of the leading manufacturers of modern Spanish lighting and has enjoyed recognition and awards for Regina, Olsen, and Kanpazar.
“As a company, we strive for the best, whether through the sophistication of our designs, or the quality of our manufacture. It was only a matter of time we realized that we needed to up our game in the USA market to maximize our presence and open additional channels, with IM Design Concepts, we will achieve exactly that objective,” says Harriett Ibarretxe, General Manager of B.lux.
Frank Fitzgerald, co-founder, and VP of Sales at IM Design Concepts adds: “We are very pleased with the addition of B.lux to our growing portfolio of eclectic and modern lighting brands. B.lux will complement our assortment by also adding new product ranges making IMDC a notable contender within the modern lighting market.