IM Design Concepts, the exclusive importer and distributor of British lighting brand Innermost, is pleased to announce its second label to represent in North America, the highly fashionable lighting range of EOQ Design.

With immediate effect, IM Design Concepts offers EOQ lighting to select customers with a capsule collection readily available in the USA and the full range available for order.

EOQ as a brand is rooted in a spirit of enquiry and industrial adventure. Deliberately positioned to make use of new frontiers of manufacturing and innovation, EOQ delivers classic design principles using a new and constantly evolving vocabulary. The clean, yet very high-end composition of glass, aluminum and UL accredited electrical components will bring many architectural and residential projects to shine.

While the brand is completely new to the American continent, and exclusive to IM Design Concepts, the lighting collection has been introduced to the world through installations at Royal Copenhagen stores in Europe, Qantas first class lounges throughout Australia and Asia and through an eclectic collection of hotel, restaurants and residential projects across a width span of countries.

“Since we stared our business, a mere eight moths ago, we have seen an number of successes, but we are particularly delighted to welcome a second brand to our portfolio, and especially that of EOQ.” says Frank Fitzgerald, Vice President of Sales at IM Design Concepts. “Their design is iconic but simple and has a boutique sophistication that matches the style of IM Design Concepts and our mission to promote uniquely designed and made products”.